Program Type:
Instructional
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Program Description
Event Details
Learn about the various digital marketing channels and how digital marketing compares with traditional marketing. Digital Marketing Channels discussed will include business websites, SEO, PPC, SMM, Email Marketing and others. If you don't know what SEO, PPC and SMM are, don't worry, we'll go over that. We'll also go over some of the key performance indicators for each and what they mean.