Small Business Series - Your Path to Success With a Business Model Canvas

Not every business needs a business plan, but every business needs a business model. This workshop provides a tool and the process for defining a model that reflects the key building blocks of your business. And it will guide you in developing your roadmap to success by explaining the key factors needed to attain your goals.

In this workshop you will begin to understand:

·      For whom you are creating value
·      How to get, keep and grow customers
·      The channels needed to reach your customers
·      The value your product or service delivers to your customers
·       Key activities, resources, and partners you may need
·       Anticipated costs, and
·      Potential revenue streams

Presenter: Scott Ladin

Scott has extensive experience in project managing technical products, coordinating with specialists, and creating and delivering sales training. His capabilities span product management, including pricing, launches, and life cycle planning, as well as product marketing with a focus on demand generation, competitive positioning, and media relations. He is also skilled in business development, direct customer engagement, and providing technical sales support, alongside expertise in producing a wide range of marketing and technical communications. Scott has been with SCORE since 2017.